What is a PGDM in Sales Management?

A PGDM in Sales management is a two year postgraduate management diploma. With increased competition, it has become essential for every organisation to have a sales management department to promote their brand through ads, posts and promotional campaigns.

Understanding consumer behaviour and targeting the right market segment is the key to business success and subsequently dominating the market. Students who earn a PGDM in sales management learn how to grow sales numbers through creative marketing. They are in great demand with recruiters. All of this has increased the scope of a PGDM in sales management.

Read on to find out everything about this course.

Salary and Job Opportunities

As a sales management PGDM grad you can choose to work in various fields like Fintech, FMCG companies, MNC’s, startups and even PSUs.

With a 150% placement record, Sunstone not only ensures multiple job offers, but also a secure career for its students.

Recruiters that have hired our students include Amazon, OYO, Zomato, Byju’s, Swiggy, Flipkart, Paytm, Axis bank, SBI, Jaguar and Reliance to name a few.

globalper1

Marketing Manager

As a Marketing Manager you will be responsible for running promotional campaigns of products and services in order to increase brand awareness and attract consumers.

globalper1

Sales Manager

The Sales Manager is in charge of increasing sales growth and achieving sales targets. Expanding the customer base is also a priority.

globalper1

Brand Manager

The Brand Manager oversees the overall brand portfolio. He/She develops new strategies to outperform competitors in the market and maintain a good reputation.

globalper1

Product Manager

As a Product Manager you will be accountable for the product right from the developmental stage to the release. You will have to own everything from start to finish. It involves market research, managing the timeline and delivering a product which will do well in the market.

globalper1

Market Research Analyst

The Market Research Analyst performs detailed market research and identifies trends. He/She then provides the company this information in the form of data so that products can be marketed in a better way.

Our Top PGDM Recruiters in Sales Management

Why PGDM in Sales Management from Sunstone Eduversity

Importance of Sales Management

Companies and brands market their products not only in the country of their origin but also across continents. They need people that know how to penetrate new markets, manage cash flows, develop effective pricing strategies and manage customers. Sales management is the central function of any organisation.

Who are Sales Managers

Sales managers are the focal points of business development and revenue generation. Therefore, there are always abundant jobs available in this field and hence, it’s an excellent choice to pursue a PGDM in Sales management. You will have tons of job opportunities in your career.

PGDM in Sales at Sunstone

Sunstone Eduversity has a sound advisory board and industry connection. We will prepare you to deal with the dynamic demands of the sales industry.

  • You need to be a graduate in any field from a recognised university.
  • You need to have 50% aggregate marks minimum during graduation. (For SC/ST it’s 45%.)
  • Final year graduation students are also eligible to apply if they provide proof of completion of degree within the specified duration.
  • Candidates must have appeared in one of the following PGDM entrance exams- CAT, MAT, CMAT, ATMA, XAT, GMAT, or state entrance exams.

Syllabus

At Sunstone, the PGDM curriculum is divided into 5 trimesters. The syllabus for the first three trimesters is common for everyone. You can read all about that here (PGDM Syllabus).

The sales management syllabus comes into play during Trimester 4 and 5. Here are the PGDM in sales management syllabus and subjects-

Trimester 1

  • business communication for managers
  • technology in management
  • marketing management
  • organizational behaviour i
  • managerial economics
  • business accounting i
  • business mathematics

Trimester 2

  • managerial communication
  • analytical tools for managers i
  • brand management
  • organization behavior ii
  • corporate finance
  • business accounting ii
  • market research
  • business statistics

Trimester 3

  • professional communication
  • analytical tools for managers ii
  • sales management
  • human resource management
  • change management
  • working capital management
  • business problem solving
  • operations management
  • summer internship project

Trimester 4

  • Sales Management
  • Sales Processes
  • Digital Business Models
  • Sales and Distribution Management
  • Brand Management

Trimester 5

  • Sales Systems
  • Managerial Skills for Sales
  • Digital Marketing
  • Business Law
  • Excel

OUR RECRUITERS

STUDENT-FRIENDLY FEE OPTIONS

PAY AFTER PLACEMENT

  • Pay a nominal registration amount of INR 1,25,000*.
  • Pay no tuition fee for 2 years and become industry-ready.
  • Pay tuition fee only after getting placed.
  • Equal to 10 times of your gross monthly salary with a maximum fee of INR 6,00,000.

If your salary is:
₹ 51k/month

₹ 20,000

₹ 50,000

₹ 1,00,000+

You Pay: ₹ 6 Lakhs

MONEY BACK GUARANTEE

  • Pay a fixed fee of INR 3,15,000* at the time of admission.
  • Pay no additional fee for the next 2 years.
  • Get a complete refund if not placed at the end of the course.
  • Your money will be returned without any undisclosed deduction. No questions asked.

If your salary is:
₹ 51k/month

₹ 20,000

₹ 60,000

₹ 1,00,000+

You Pay: ₹ 3.15 Lakhs

Our Campuses

We've built our whole world around your ambitions. We have 23 campus partners all around the
country so that you can get the Sunstone experience, no matter where you are.

NIU, Greater Noida

NIET, Greater Noida

PISM, Bangalore

Rayat-Bahra, Mohali

JECRC University, Jaipur

RR Institutions, Bangalore

SAGE University, Indore

GD Goenka, Gurugram

Aditya Institute of Management, Pune

IBMR, Hubli

Netaji Subhas University, Jamshedpur

Assam Down Town University, Guwahati

Calcutta Institute of Engineering And Management, Kolkata

CT University, Ludhiana

Sandip University MBA, Nashik

Rathinam College, Coimbatore

Himgiri Zee University, Dehradun

Peoples University, Bhopal

United Institute of Management, Greater Noida

Suresh Gyan Vihar University, Jaipur

BIMS, Bangalore

IBMR Oxbridge, Bangalore

AI International College, Malappuram

FAQ about PGDM in Sales Management

Why Sunstone is the best college for PGDM in Sales Management in India

You must have a very good idea about a PGDM in Sales management now. Now let us tell you why you should choose Sunstone for your PGDM.

PGDM in Sales management has a vast scope and is accepted everywhere. However, recently there appears to be a skill gap in terms of what most colleges in India teach their PGDM students as opposed to what the industry requires. This leads to a situation where the knowledge of the students falls short in the real world. This is because after taking the fee, an institution is bound to lose the motivation to tailor the recruitment specific to each student and their individual needs.

Sunstone solves this problem. Our pay after placement model ensures accountability. We don’t charge any tuition fees upfront and you only pay a small portion of your salary after you get placed.

This implies that students don’t need to stress about funding their PGDM or take hefty loans and can instead concentrate on what matters- gaining knowledge and skills from our trusted faculty.

Our curriculum isn’t rigid or set by the traditional norms. It’s developed and updated by the industry itself. Our experts continuously monitor what the real world industry demands from new PGDM graduates and they adjust the curriculum according to that.

Instead of you investing in us, we invest in our students. We have only one goal, getting you placed in a job that suits your skills and one that you like.

Is Sales management the best PGDM specialisation?

Although a PGDM in Sales Management is one of the most popular specializations owing to its growth prospects, the ideal specialization in PGDM completely depends on your interests.

What is the difference between PGDM Marketing and PGDM Sales?

Sales is related to selling goods and services whereas Marketing is inclined towards getting people interested in those goods and services.

What is the eligibility criteria for a PGDM?

The most basic eligibility criteria is graduation. Sunstone candidates require a minimum of 50% minimum marks in their graduation or 45% marks for those belonging to reserved categories.

What is the process of admission for an PGDM at Sunstone?

You need to first take an entrance exam as explained in this article. Then after getting shortlisted, we will invite you for an interview before deciding on your candidature.

What can I do after a PGDM in Sales Management?

As a sales management PGDM grad you can choose to work in various fields like Fintech, FMCG companies, MNC’s, startups and even PSUs.

  • ugc_approved

    UGC approved MBA & AICTE approved PGDM

  • learning

    15-months classroom learning

  • internship

    9-months long paid internship

  • model

    Pay After Placement Model

  • placement

    147% Placement

  • specializations

    Applied Specializations

Start your Pay After Placement Graduation journey at Sunstone Eduversity